How to get started making email funnels

I have never made a lead magnet or email funnels. I don’t even know where to start. Did an Amy Porterfild training this weekend. Confused on where I am going with my life (currently doing Brooke’s mastermind). I know I have too many voices in my head. Need to listen to less podcasts and pick one person to follow 🙂

But my question is. If I want to niche down to High school senior photography and branding photography. Do I need separate lead magnets? How do I make funnels? like basic. I don’t even know how to collect “high school seniors vip drop email here.” If that makes sense.

I have so much going through my mind, I don’t know where to start. I just need to quit avoiding! 🙂