Compelling reason – last 10 pounds

Hi Brooke,

I’m about 15 pounds overweight. For many, many years I have wanted to lose it, but I can’t seem to do it long term. I think it’s because I don’t have a compelling enough reason. I think I want to lose it because I do not feel as confident as I would like. I don’t feel like “me.” So I go try to cut back and eat more healthy, etc. But whenever there’s a temptation, it’s so easy for me to say, “Well, I don’t look that bad!” because the reality is, I don’t. Objectively, because of the way the excess pounds fall on my body, I look healthy and fit in my clothes, so it’s so easy for my brain to switch at that moment of temptation and agree that it’s not worth it because I look fine.

Do I need to find a more compelling reason? Or is there another strategy to fight off that part of my brain that falters during my weak moments? I think my reason has something more to do with living to my full potential, and not about looks… not sure…