Balancing the fun and the boring work

I’m having a hard time finding a middle ground between working on the fun things in my business that I enjoy doing and the things I don’t enjoy doing as much. I seem to swing from one extreme to the other in an all-or-nothing way.

For example, I love creating visual content/graphic design, building my website, learning/honing my coaching skills, and recording podcasts but I don’t enjoy writing marketing emails, selling, and networking on Facebook.

I know that there are going to be things in my business that I don’t like, but I’ve been burning myself out on the things I don’t want to, then I won’t do any of them and only do the things I like to do.

How do I find a happy medium?