Can’t Commit To Social

I want to build my business and email list and am also creating a digital course that I want to market. I know that I need to be on social media and I am, but probably average a post a week. I honestly just dislike social media and it feels like a huge time suck. I’ve tried using the model to shift my thoughts, but I keep getting stuck on the thought “this is all my friends junk and their friends junk that I do t care about.” I want to be authentic and I feel like this is so fake. How do I come to terms with social? I want to get my message out there, but not in a gimmicky, fake, superficial way.