Epic Fails

I am wondering if you can provide more guidance about what qualifies for an epic fail. I’m ALL IN on failure….that belief was positively business-changing for me. So I’ve launched two courses…both had participants, but not as many as I wanted….is that a fail? Are blog posts nobody reads epic fails? I want to make sure I am pushing myself out of my comfort zone, but am also just trying to keep up with consistently delivering to the world/clients what I told myself I would. I guess I’m looking for some clarity around the idea that we have to fail to learn what else to do VS we also have to go all in and commit to doing one thing for an entire year before assessing.