Impossible Goal Results

I am completing the work book “the year of doing the impossible” for this month’s lesson. It says that the 25 fails should be results but the examples that are listed are actions. If my impossible goal is $1 million revenue, my desired result would be sales,. My actions would be what I’m doing to get sales. I need another list for actions. But for results wouldn’t it be the same thing over and over? (Sales?)