Mixed Messages

I have been following some of the video materials on Entrepreneurship, and I am feeling that I have lots of info, sometimes contradicting. For instance, in my case, I don’t have clients yet, I have just figured out the niche, and I am preparing the offer, and I thought that in order to be able to make an offer, I need at least a program + some social presence (IG or podcast or both…) – which again, I still don’t have. On the other hand, we are taught that we can pass all of that and just launch a funnel and try to get people through this. But they say it maybe will only work if you already did some cold calling funnel and not as step zero.

All of this results in the fact that I have difficulty figuring out where to start and how.

Thank you