Niche


My domain is skinnylawyer.com. I’m registered for May coach training. My niche is self employed women lawyers 40s and 50s who want to lose more than 20 who have seen weight creep on since they started practice. Their lives are out of balance. They’re taking care of everyone else’s needs, working hard and not managing their mind.

I’m debating Skinny Lawyer: Weight Loss for Attorneys versus Skinny Lawyer and underneath in smaller letters Weight | Life | Work. The latter appeals to me much more as there’s a focus on well being across the board and I want to be able to use topics about well being in my blog, on Facebook posts, podcast because I’m interested in these areas and I think it will be a good way to get a following. What do you think? Weight Loss for Attorneys is less subtle and more obvious what problem I’m solving.