Niche and word of mouth


When I started my business 4 years ago, I’ve been working with parents and kids so that they can find calm and enjoy quality family time. And I had a good “word of mouth” marketing here locally.

In 2019, I’ve changed this niche because I had demand from type-A women to help them find inner peace so that they enjoy their life. I started working online and stopped doing my marketing about Parents-Kids niche.

But from time to time, I have local parents contact me to help them or their kids (generally, they hear about me from someone) and I am not able to say “No” to them. So I take these clients (parents or/and kids) and work with them. This is actually work that I enjoy doing and I want to consider it as another stream of revenue.

I am wondering if this is something that makes me focus less on my impossible goal? Or is it OK as I don’t put so much energy/time to market to the parents/kids specific niche?