UM
C: Four people booked consults from my Facebook ads. None of them showed up. Acuity and Zoom integrations are in place and the 24-hour reminder emails were sent.
T: I need to fix something.
F: Perplexed.
A: Re-read my landing pages and contemplate how they could be better. Add a quick intake form to my acuity scheduler to make them think about the upcoming consult and what they want from it. Consider adding another reminder email, or with a video, or a printable freebie, or maybe it should be a podcast, or? or? or? Look at ad expenditures and cringe.
R: I’m constantly doing different stuff. Like fixing the plumbing — but the leak keeps moving. A moving target.

IM
C: Four people booked consults from my Facebook ads. None of them showed up. Acuity and Zoom integrations are in place and the 24-hour reminder emails were sent.
T: The ones who are going to appear at the appointed time are out there and will find me.
F: Patient
A: Work on my mind instead and not on the external shit.
R: I stop moving the target on my end, and I become like a lighthouse, and the clients find me.

I’m back to the faith/patience thing again. Ugh! Should I believe harder….or is there something I might actually be missing?