I’m at a place in my business where I am focusing on increasing my demand, which looks like 1-2 consults per week, filling the remaining 5 spots in my practice, and creating a waitlist of 5 clients who’ve paid in full. The results I’ve gotten thus far are signing 1-4 clients per month for the past 2 years.
As of lately, I have been evaluating my copy and getting more clear in articulating my process and the results they’re getting. I’m also making sure that their pain point is clear, and that if something seems hard or complicated I will clean it up. I’ve been consistent in the value that I’m getting, consistent in how often I show up. I’ve been doing all of this the entire month of January.
The results I’ve gotten are, zero consults, more engagement online, more people following me, and I am more in love with my content. As I evaluate again, I can see that while I love what I’m writing they may not feel that it’s as valuable for them – step one, identify what does resonate with them more. (which I’ll be doing moving forward)
What is strange to me is that while I feel like I’m a better coach who is more clear on her process, giving value and articulating it all AND the clients I’ve recently signed are some of the best I’ve worked with, but it’s not translating into more people wanting to work with me.
I have done intentional thought creations the entire month of January, on being a woman who does create demand, and this version of me who creates demand are the reasons why I’ve changed what I have. (changes that I’m proud of and that feel good) Right now I’m just not sure where or what do to now? I’m not sure what else I’m missing.