Target Market – The Breakup Coach?


Hi Brooke,

I’m going through your “How to be a Life Coach” Podcast and so I’m starting with identifying my target market. Could you look at mine and provide any thoughts you have? Is it specific enough? I have an “or” statement in there and I’m thinking I need to choose one huh? I’ve helped people in the past with both and I went through the second one very dramatically (my thoughts made it dramatic) so I feel like it’s easier for me to speak to that one better.

I’m going to help women between the age of 20 – 35 with relationship issues
GET MORE SPECIFIC 1
Women between the age of 20-35 who are wanting to leave their current relationship or have recently gone through a breakup
GET MORE SPECIFIC 2
Women between the age of 20-35 who are wanting to leave their current relationship or have recently gone through a breakup and want to use that experience as a way to springboard their life to the next level
GET MORE SPECIFIC 3
Women between the age of 20-35 that live in the US who are wanting to leave their current relationship or have recently gone through a breakup and want to use that experience to better themselves and their life
GET MORE SPECIFIC 4
Women between the age of 20-35 that live in the US who are wanting to leave their current relationship or have recently gone through a breakup and want to use that experience to better themselves and their life but have a hard time seeing this in a good light because they have built their life around their relationship
GET MORE SPECIFIC 5
I couldn’t find one to get even more specific but if I was forced I’d say….
Women between the age of 20-35 that live in the US who have recently gone through a breakup of a long-term relationship and want to use this breakup as an experience to better themselves and their life but have a hard time seeing this experience in a “good light” because they have built their life around their relationship

What’s their main problem?
They are having a hard time getting excited about their life. Everything they wanted was in that relationship and now that relationship is gone. The rug was ripped out from beneath them. She wants to be able to be excited about what her future could be but is blocked because all she sees in the future now is all the hardship she is going to have to get through.

How am I going to solve their problem? Written as if I’m talking to her.
I will help solve your problem by helping and motivating you to understand it’s only your thoughts that are between where you are now and the goals you have. Your circumstances in life (aka your ex-boyfriend) do not dictate the way you feel or the results you have in your life, it’s all you baby girl. You can make your life exactly as you want. We will work together to get down and dirty to identify what is it you truly want in life? What parts of your past relationship did you love and what parts could you have done without? You have a clean blank slate and the ability to go do anything you want in this life, what is it that you want? What do you enjoy doing? What makes you electric and light up? We will work towards taking down any limiting beliefs you have and see how we can transform your life into everything you’ve ever wanted it to be.

Thoughts? Thank you so much for your help!