Where in my business should I invest my time/money next?

Hi Brooke!
I started a new business in September and have my website (with buy now button function) and social media running.
I’ve created an organization business and intend to go into people’s homes and I’ve also created an electronic workbook (PDF download) as passive income (going to launch that this week). I’ve had a few paying clients already.
What do you think should be my next step?
Email list building? Facebook ads? In-person pitches?
I have a ton of content I want to share and I’m so excited.

Thank you so much for all that you share! Scholars has changed my life in countless ways!