10 year plan target


Hi Brooke,

I watched your 10 year plan video under the Entrepreneur series. You speak about goals in terms of $X gross revenue, but do not speak net profits as a target. So, for example, if my business generates $1M revenues in 10 years, my net profit could be anything, even a loss. While I can invest in my business to break even the first year or two, I will need my business to eventually generate net profits to cover my living expenses as well. What are your views about net profits as a target? How do I plan for my business so that it is personally sustainable?

Thanks!