Decision making


I’m working on setting up my coaching business. I spent about 2-3 weeks choosing a domain name and my niche. Even though I know there is no perfect one and that whatever I choose is fine. I still spent much longer time than it needed to be on decision-making. I eventually settled with a domain name which is my original one! I have wasted so much time!

Then, it’s time for me to pick a planner, a journal, and some pens. Again, I googled and researched what are the best products out there. I visited stores, read reviews, and compared all their products. I finally selected what I wanted after more than a week. Interesting!

Why do I spend so much time making decisions? I thought I recovered from perfectionism and that B- work is OK. For the domain name and niche, maybe I believe they need to stand out and attract clients. For office supplies, I think that they need to have the best value for the money. I would appreciate it if you could shed some light on this. Thank you!