What to teach where

Hi Brooke!

I have a successful personal development podcast (in French) and have an opportunity to write a book on the subject of French mothers’ emotional load. It’s a timely subject in the French media and my publisher is excited.

This is a topic around which I also plan to develop a masterclass/group coaching program that I will promote through my podcast (and probably some Facebook ad funnel).

I am wondering what I should teach where : should I give everything I’ve got in the book, and promote the masterclass as a way to go deeper and really apply the teachings with my live help?

Or should I hold back a little bit with what I share in the book so there is more exclusive content in the higher-priced masterclass?

I would welcome your insights in light of your book vs. masterclass vs. group coaching experience.

Thank you so much!

Clotilde in Paris.