Niche help – Worksheet


Can I get some feedback/advice? My niche is high-achieving gay men living in LGBT-friendly urban areas who “have it all” but are tired of trying to keep it all together (and they feel lonely if they are single). I teach them how they can let go of trying to control everything around them and instead focus on what they can control: their mindset. The result is greater self-love and self-confidence.

I think I know the “who” well enough. But the problem seems vague to me. “How to be more self-confident” doesn’t seem right because they are high achievers and probably already think they’re self-confident. Am I trying to sell a solution to a problem they may not know they have?