Positioning


Can you explain what positioning is as it applies to entrepreneurship? I just listened to Kristin coach in the Business Q&A on the importance of positioning and how it’s something she wished she’d spent more time in the beginning of her business learning. Is this positioning ourselves as an expert in a certain niche? Etc. Would love some details and “meat” about this. I looked in the Entrepreneur module but didn’t see this addressed. Thanks so much.